A journey through the many flavors of Lay's from the four corners of the globe
Flavor: Korean Roasted Chicken Country: Taiwan When Seen: Unreported In a Bite: Untasted. Have you tried it? Email us and tell us what you thought. In a Haiku:No frying today,Just a slow and gentle roast,Same sticky fingers. Origin Story: Korean fried chicken has become globally famous, but what about its less known cousin, Korean roasted …
Flavor: Grilled Seafood Country: Taiwan When Seen: Unreported In a Bite: Untasted. Have you tried it? Email us and tell us what you thought. In a Haiku: Ocean’s salted gift, Searing heat on tender flesh, Sea breeze in a chip. Origin Story: Taiwan’s night markets are legendary for their seafood, where the air is thick …
Flavor: Durian Country: Taiwan (found in Singapore) When Seen: May 2026 In a Bite: Surprisingly, it smells and tastes almost exactly like durian In a Haiku:Scent of old gym socksGolden cream, forbidden fruitDare to take a bite? Origin Story: There is a specific kind of audacity required to produce a Durian-flavored chip, and the Lay’s …
Flavor: Kelp Salt Country: Taiwan (found in USA) When Seen: March 2026 In a Bite: Untasted. Have you tried it? Email us and tell us what you thought. In a Haiku: Ocean forest dried Salty green on golden crisp Umami tide’s here Origin Story: Taiwan’s coasts yield some of the world’s finest kelp – marine …
Flavor: Char-Grilled Ribs Country: Taiwan (found in USA) When Seen: September 2024 In a Bite: Mildly meaty with strong undertones of fennel In a Haiku:Come, fennel lovers.Swallowtail butterflies too.Here’s a chip for you. Origin Story: Someone in the Lay’s Flavor Department in Taiwan really loves a nice rack of ribs, as this is their third …
Flavor: Scallops Country: Taiwan (found in USA) When Seen: January 2024 In a Bite: Untasted. Have you tried it? Email us and tell us what you thought. In a Haiku:Straight out of the sea.Elegance on a budget.Seared to perfection. Origin Story: Scallops are notoriously difficult to cook perfectly, and messing them up really seem to …
Flavor: Smoked Pork Ribs Country: Taiwan (found in USA) When Seen: January 2024 In a Bite: Mildly meaty with strong umami mouth feel that really lingers In a Haiku:Dry rub barbecue.Immersed in hickory smoke.Slow cooked or just fried?. Origin Story: Taiwan is no stranger to ribs flavored potato chips, with Lay’s having released a roasted …
Flavor: Kobe Beef Country: Taiwan (found in USA) When Seen: December 2023 In a Bite: A heavy dose of MSG In a Haiku:Poor man’s luxury.Kobe beef without the beef.Welcome umami. Origin Story: Kobe beef is one of the most expensive and luxurious varieties of meat, with its distinctive marbled flesh. With prices ranging from $20 …
Flavor: Tokyo Yakitori Country: Taiwan (found in USA) When Seen: December 2023 In a Bite: Sweet and salty, like tare sauce In a Haiku:Skewers of chicken.Bathed in sweet and salty sauce.Then tossed on the grill. Origin Story: Taiwan is well-known for its delicious and diverse street food, but sometimes, you want to try something a …
Flavor: Shizuoka Strawberry Country: Taiwan When Seen: July 2022 In a Bite: Like a sweet strawberry cookie In a Haiku:Red, plump, and juicy.A highlight of the summer.This one has a crunch. Origin Story: Shizuoka, Japan is famous across Asia for its strawberries, which are grown on elevated beds in greenhouses, which delighted tourists descend upon …
