A journey through the many flavors of Lay's from the four corners of the globe
Flavor: Yogurt & Herbs Country: Jordan When Seen: June 2021 In a Bite: Strong notes of yogurt, curdled lightly in the summer heat, combined with a delicate mix of pungent seasonal herbs, most notably chives. In a Haiku:Not the herbs you think.Nosh without fear of the fuzz.Safely curdled too. Origin Story: After the release of …
Flavor: Jerk Chicken Country: USA When Seen: May 2021 In a Bite: Untasted. Have you tried it? Email us and tell us what you thought. In a Haiku:Not your classic ranch.Prepare for herb overload.In delicate form. Origin Story: The long and storied history of jerk seasoning was born on the island of Jamaica hundreds of …
Flavor: Chile Mango Country: USA When Seen: May 2021 In a Bite: Strong artificial mango flavor with a hint of spice In a Haiku:Fire up a fat J”.It might be the only way;to enjoy this chip. Origin Story: Clearly the Flavor Department took one too many bong hits before they hit the lab to design …
Flavor: Southwest Ranch Country: USA When Seen: May 2021 In a Bite: Light and airy with an herb heavy (cilantro, perhaps) ranch taste In a Haiku:Not your classic ranch.Prepare for herb overload.In delicate form. Origin Story: Southwest cuisine has become increasingly popular in the US, known for its “strong and bold” flavors, at least according …
Flavor: Wild Mushrooms & Sour Cream Country: Romania (found in Canada) When Seen: May 2021 In a Bite: Oddly, kind of like mushrooms In a Haiku:The forest has bugs.Choose a much simpler bounty.Pre-foraged goodness. Origin Story: If there’s one thing Romanians like–or so we’re told–it is mushroom hunting. What better way to honor that rich …
Flavor: Jalapeño Country: USA When Seen: April 2021 In a Bite: Savory with a hint of sour and an occasional burst of heat. In a Haiku:Like Russian roulette;without risk of grisly death.Spin without caution. Origin Story: This flavor was originally slated to be called Shishito, which explains why only about one in ten chips actually …
Flavor: Hickory BBQ Country: USA When Seen: March 2021 In a Bite: Hard to explain. Kind of sour and smoky. In a Haiku:No time to slow roast.Need that hickory fix quick.Without mouse or clock. Origin Story: Hickory is a favorite smoking wood among pitmasters, so what better way to celebrate it than by throwing some …
Flavor: Extreme Cheddar Country: USA When Seen: March 2021 In a Bite: Like an explosion of concentrated cheese powder mixed with salt. In a Haiku:So much chedda here.An overnight millionaire;arrives in your mouth. Origin Story: Late nights at work in the Flavor Department led to some staff snorting pure cheese powder for an extra jolt …
Flavor: Honey Habanero Country: USA When Seen: March 2021 In a Bite: A hint of honey up front, followed by a mild spiciness. Crunchy all the way. In a Haiku:COVID closed theaters.Nosh on these sweet and hot chips.Crunch from home, no shame. Origin Story: Originally envisioned as a milder, crunchier version of Fiery Habanero. This …
Flavor: Grilled Squid Country: China When Seen: May 2019 In a Bite: We hear it is like a mildly spiced barbecue In a Haiku:Pungent, fishy smell;without the rubbery flesh;and the messy ink. Origin Story: Grilled squid is the type of delicious street food you can smell from a few blocks away. This flavor was created …
