Flavor: India’s Magic Masala
When Seen: May 2019
In a Bite: There’s an initial hint of rotten egg smell mixed with spices, but once you get past that, the flavor is a strangely compelling.
In a Haiku: Hits your nose at first. Power through and taste those chips. Join the spice parade.
Origin Story: You can’t be in India and not have a masala flavored chip, so this one was a no-brainer, really.
Also seen as: Joyful Magic Masala in March 2020