Flavor: Spicy Korean Fried Chicken
Country: Thailand
When Seen: February 2023
In a Bite: Salty with the faintest hints of ginger and chili
In a Haiku: Is this a plain chip? Package says no, tongue says yes. At least it’s crunchy.
Origin Story: When Korean chicken restaurant Bonchon first start expanding in Thailand over the past decade, its spicy fried chicken was a huge success. Hoping to capitalize on that craze, this flavor was brought to the masses by the Lay’s Flavor Department. Perhaps if they had secured the rights to the actual Bonchon recipe, this version would have been a bit more flavorful.