Spicy Korean fried chicken flavor

Spicy Korean Fried Chicken – Thailand

Flavor: Spicy Korean Fried Chicken

Country: Thailand

When Seen: February 2023

In a Bite: Salty with the faintest hints of ginger and chili

In a Haiku: Is this a plain chip? Package says no, tongue says yes. At least it’s crunchy.

Origin Story: When Korean chicken restaurant Bonchon first start expanding in Thailand over the past decade, its spicy fried chicken was a huge success. Hoping to capitalize on that craze, this flavor was brought to the masses by the Lay’s Flavor Department. Perhaps if they had secured the rights to the actual Bonchon recipe, this version would have been a bit more flavorful.

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